International social media guru to give top tips
AN ACCLAIMED social media guru is bringing his expertise to Liverpool at a marketing conference as part of the International Festival for Business.
Gary Vaynerchuk, who was recently voted Forbes magazine’s number one global authority on social media, is the keynote speaker at Inbound Marketing UK 2014.
Forming part of the International Festival for Business (IFB), his keynote address will look at leveraging the opportunities in social media for businesses in 2014.
Before becoming a digital guru and author Mr Vaynerchuk transformed his family’s retail business by tapping into the power of online by rebranding it from Shoppers Discount Liquors, to WineLibrary.com. This sparked a a surge in revenues from $4m to $60m.
He now educates businesses on how to find their voice online.
Other speakers at the event at The Rum Warehouse in Stanley Dock include: Tracy Chong, vice president of Marketing for wearable technology innovator Muse and Andy Barke, agency relationship manager for Google in the north.
