Kinetic lands medtech PR contract
BIRMINGHAM-based PR agency Kinetic Communications has been commissioned by medical equipment specialist Hugo Technology to run a year-long integrated communications campaign.
Hugo Technology, founded nine years ago, is a market-leader in the maintenance, calibration and repair of medical equipment, and is based in Bromsgrove.
The firm says it has enjoyed annual growth of 15% and wants to double turnover by 2012.
Tom Collett, the firm’s sales and business development manager, said: “We’ve set ambitious targets over the next two years and we needed support integrating and managing our reputation during this exciting period of growth.”
Angela Podmore, managing director of Kinetic Communications, said: “Hugo Technology is an exciting and dynamic medical company which has quickly become the trusted and approved partner for many of the world’s leading biomedical manufacturers.
“Over the year, we’ll be working to streamline their communications and articulate their compelling offering to original equipment manufacturers (OEMs), hospitals and pharmaceutical companies alike.”
The year-long project is designed to strengthen the company’s corporate identity and brand awareness as well as to produce compelling promotional materials.
