Plans lodged for 33-storey BTR development
A planning application has been submitted for the development of a 33-storey building on Broad Street.
The plans for 100 Broad Street by Urban Vision will deliver 294 build-to-rent homes on a brownfield site, with promises to be “one of the most sustainable in Birmingham”.
The building, which has been designed by Howells, will be an asymmetrical shape to provide most apartments with dual aspect views of the city.
Designs also include communal amenities such as co-working spaces and communal lounges, rooftop gardens, as well as opportunities for independent shops, cafés, or restaurants at street level.
Urban Vision acquired the former Uber HQ last year from Euro Property Investments, with the latter securing planning in 2020 for a 61-storey tower containing 503 apartments, shops, amenities and a sky restaurant and bar.
This was found to be undeliverable so never progressed.
The development is expected to create more than 50 jobs once operational, as well as many more during construction.
FleetMilne has been brought on by the developer to provide consultancy advice on apartment living design, tech facilities and achievable rents, on its first scheme in Birmingham.
Nigel Robson, director at Urban Vision, said: “100 Broad Street is a fantastic opportunity to deliver one of Birmingham’s most sustainable buildings, which adds real value to the city and its skyline. We wanted to deliver something that will set the standard for tall buildings in Birmingham, but also drew on the city’s heritage.
“As an underutilised brownfield site, this is an opportunity to support the wider regeneration of the area – driving local growth and creating jobs. It is important we get this right.
“Our proposals are deliverable and, should planning permission be granted, construction can begin as soon as possible. We look forward to working with our partners at Birmingham City Council, and within the community, to progress the application.”
Howells director, Robert King said: “This project has challenged us to look again and question the blueprint for efficient tall building designs. The stepped form has created an opportunity to explore a unique, sustainable approach to high-rise living and integrates new regulations and construction techniques.
“100 Broad Street pays reference to Birmingham’s architectural modernist past while looking to the future to create a building that is more Birmingham, less anywhere. We look forward to working with Urban Vision and the wider team to provide sustainable, build-to-rent homes for the current and future residents of Birmingham.”
