Marketing agency receives B Corp status

Graham Dodridge and Alison Masters

B2B marketing agency Silver has received certified B Corporation status, reflecting its performance in environmental stewardship, transparency, and accountability.

The Birmingham-based agency, which provides marketing services to clients such as Finastra, Dell, and Kinaxis, underwent a evaluation by B Lab, the non-profit organisation behind the B Corp movement.

The certification process reviewed Silver’s operations in areas including governance, employee engagement, community involvement, environmental impact, and customer relations.

Alison Masters, CEO at Silver said: “We are thrilled to become a Certified B Corp and join this amazing community of global like-minded companies. It is a proud moment for all of us at Silver, and I would like to thank the Silver team for its hard work and commitment to achieve this recognition.

“This certification not only reflects our core values, but also aligns with our strategic vision of
leading by example in the global marketplace. It’s about setting a precedent for responsibility in
business, and actively contributing to a sustainable future. In addition to the B Corp certification, Silver has been recognised with several industry accolades this year, including ‘B2B Fintech Agency of the Year US’ and ‘B2B Fintech Most Impactful DEI Campaign’.”

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