PM hails JCB’s new factory in Brazil as example to British industry
THE expansion of excavator manufacturer JCB into Brazil is an example of how British firms can capitalise on new opportunities in high growth markets, Prime Minister David Cameron has said.
Mr Cameron was speaking as he officially opened the Rocester firm’s new £60m factory in Sao Paulo.
The Prime Minister, who is undertaking a trade mission to Brazil, spent an hour touring the 350,000 sq ft plant in Sorocaba City. He was given an insight into the processes involved in the production of backhoe loaders, tracked excavators, wheel loading shovels, loadall telescopic handlers and compaction equipment – all of which will be made at the plant.
Accompanying him on his visit was JCB Chairman Sir Anthony Bamford and JCB Brazil Managing Director Carlos Hernandez. He was also introduced to many of the plant’s 200 employees.
Mr Cameron said: “JCB’s expansion in Brazil shows how British companies can capitalise on the opportunities for growth in Brazil, creating new opportunities in JCB factories in Derbyshire and Wales.
“This is a great example of Britain’s engineering prowess and reflects that the UK is a world leader in innovation and technology.”
Sir Anthony said: “South America represents a huge opportunity for growth for JCB and our investment in a new factory is critical to building on the success we already enjoy in this important market.
“There are £20bn worth of infrastructure improvements scheduled in Brazil and JCB’s new factory will enable us to capitalise on those projects, including the 2014 World Cup and 2016 Olympic Games.
“JCB’s decision to invest is a big vote of confidence in the Brazilian economy and was driven by the excellent long-term growth opportunities both here and in Latin America. Our investment will also have a positive impact on the UK economy because at full capacity, the Brazilian plant will import £100 million of components annually from the UK including engines and transmissions.”
At full capacity, the new JCB plant will have the capability to produce 10,000 machines a year. The new factory replaces two smaller plants in Sorocaba, the first of which JCB opened in 2001 to produce backhoe loaders and the second in 2010 to produce tracked excavators.
At $100m, the new factory represents one of the biggest single investments in JCB’s 67-year history.
The Rocester firm is now the world’s third largest construction equipment manufacturer by volume. The company employs over 10,000 employees in 22 plants around the world, of which 6,000 are based in its 11 UK factories.
The manufacturer is also a leading exporter with more than 75% of its UK output being sold to overseas customers in over 150 countries.
