Soshi Games signs up award-winning bands
BIRMINGHAM Science Park-based Soshi Games has completed a deal with Raw Power Management to feature two of its Kerrang! Award-winning bands in its Music Festivals Game on Facebook.
Welsh heavy metal group ‘Bullet For My Valentine’, winner of ‘best live band’ in the Kerrang! Music Awards 2010, and Sheffield’s ‘Bring Me The Horizon’, ‘best British band’ winner at the same Kerrang! Awards in 2011, now have their own stages within Music Festivals Game.
Since the start of 2012, more than 45,000 Facebook users have installed and regularly play Music Festivals Game, which enables players to build and manage their own music festival.
The game creates revenue opportunities for rights holders; providing artist management, labels, merchandisers and media partners with a vehicle to monetise their social media fan bases.
Cliff Dennett, CEO of Soshi Games, said: “We’ve built a very ‘sticky’ game, with players typically engaging with music through the game for 30 minutes per day.
“Also, emerging acts have already been played over 60,000 times through dedicated discovery stages so it’s a great, fun way for bands to get discovered.
“We’re currently in the process of securing £400,000 funding from a number of investors, which will enable us to further develop the game and attract many more Facebook sign-ups, as well as music artists, record labels, merchandisers and media partners.”
Soshi Games comprises a team of nine. The start-up company successfully graduated from Birmingham Science Park’s Entrepreneurs for the Future (e4f) business incubation centre in 2011.
