Sales boom for conservatory manufacturer and supplier

A growing Yorkshire business has posted £44m in sales over the last 12 months.

Employing over 250 people, the Conservatory Outlet Group includes a manufacturing operation in Wakefield, Clearview Home Improvements in the North West and Pennine Home Improvements in the North East.

Despite the disruption caused by COVID-19, the company posted a year-on-year sales increase of 20% for June, July and August thanks to a number of sales initiatives and new innovations in digital design technology.

It has also initiated a six-month investment plan which will includes a 10,000 sq ft factory expansion.

The company’s success means it has been named in the London Stock Exchange’s annual publication of ‘1,000 Companies to Inspire Britain’, highlighting firms that have significantly grown their own revenue and consistently outperformed industry peers.

Greg Kane, CEO at the Conservatory Outlet Group, said: “It’s an honour and privilege to be officially recognised alongside some of the most impressive companies in the country.

“Our team have worked incredibly hard over the past year to ensure we offer our customers unrivalled levels of service, backed by a product portfolio that we’re confident is amongst the most diverse in today’s market.

“The retail business is performing at an exceptional level, breaking sales records on an almost weekly basis and we are meeting the demands of a hugely buoyant marketplace.”

This success has been reflected in the performance of Conservatory Outlet’s Network of independent retail customers, many of whom have broken their own monthly sales records in the period immediately following the easing of the first nationwide lockdown.

Conservatory Outlet Group introduced a number initiatives during lockdown to ensure continued business growth.

It included the launch of an online sales forum in early April, followed by a ‘lockdown sales competition’, which saw salespeople from across its network generate over £4m of sales over a four-week period – all achieved virtually.

Kane added: “In spite of the uncertainty caused by the pandemic, we have continued to innovate throughout the year, launching an innovative new aluminium range of windows and doors and pressing the button on a hefty £500,000 staged investment.

“The three-stage plan, which began in September, will take six months to complete and features a sizeable investment in state-of-the-art equipment, key infrastructural changes and a 10,000 sq ft factory expansion, all designed to meet growing demand from the home improvement market.”