Administrators to be appointed at price comparison business

A Rotherham-headquartered price comparison firm has this week posted a notice to appoint administrators.

As of last year, Consumer Choices Limited employed about 140 staff.

The business, which is based in Callflex Business Park, Wath upon Dearne, says it specialises in “simplifying finding deals for consumer products and services, including Broadband.”

According to Consumer Choices’ website, the firm is led by CEO Nigel Pearson, an expert in sales, customer experience and change initiatives.

The management team also includes CFO Joe Merrick, who previously headed up finance at Poundland UK and international and chairman Geoff Symth, who has extensive experience at board level in Operations, Customer Service, Outsourcing and the Technology Sectors.

The BusinessDesk.com has contacted the company for comment.