Private hospital agrees sponsorship deal with boxing promotion company
Leeds Private Hospital has signed a sponsorship package with Sheffield-based GBM Sports Promotion, a boxing promotion and management company.
Founded by consultant facial plastic surgeon Dr Fas Arshad, the hospital is in the 17th Century Red Hall House estate close, to Roundhay.
Dr Arshad bought the historic estate from the Rugby Football League in 2021.
He said: “Now we are fully established, it is time we became more heavily involved in Yorkshire’s sporting scene.
“As a result, we have embarked on an exciting sponsorship deal with GBM Sports, the leading boxing promotion and management company in the north of England. Our ethos, our objectives and our brands align perfectly and I believe we have a very bright future together.
“Izzy Asif, the founder and managing director of GBM Sports, was an accomplished boxer and is now a successful promotor and entrepreneur.
“His experience in his chosen field is stellar and had led to a ground-breaking multi-fight broadcasting deal with DAZN, the leading British sports streaming company. DAZN is now streaming GBM’s fights across the globe.
“This is a very significant milestone for Izzy and GBM. We are planning to sponsor all the 10 fight nights to be broadcast by DAZN next year, in a deal worth over £50,000. Our branding and our representatives will be present at every fight night streamed live on DAZN.
“Meanwhile our partnership with GBM Sports will help to launch our sports medicine and injury department at our hospital.”
Asif said: “We are absolutely delighted to welcome Fas and the Leeds Private Hospital on board as a partner and a sponsor.
“What he has been achieved thus far at Leeds Private Hospital is amazing. I know we are going to enjoy working closely together and the opening of the hospital’s Sports Medicine and Injury Clinic will strengthen our relationship.”
GBM Sports has also been boosted this summer by the appointment of Adam Smith, the former Sky Sports boxing presenter and commentator, as the company’s director of broadcasting.
Asif added: “It’s been a very busy and productive summer for us. Having Fas and Adam on board is amazing and the partnership with DAZN is a pivotal moment for GBM Sports.
“We are thrilled to bring our high-quality boxing content to a wider audience through DAZN’s extensive platform.
“This is a testament to the hard work and dedication of our team, and we are committed to delivering top-tier sports entertainment for fans worldwide.”