Agency roundup: Tall; Brand8 PR; Aberfield Communications; and more
Leeds-headquartered brand and digital experience agency, Tall, has seen its turnover surpass £1.6m as it outlines plans for further growth.
During 2024 the business achieved a 60 per cent increase in revenue and a 20 per cent rise in its headcount, including welcoming a new head of digital.
The company also recorded a 25 pet cent increase in its client portfolio, adding to an existing roster that includes LEGO, SharkNinja and Tofoo.
Tall, which has also unveiled a rebrand, adds that it aims to hit the £2m turnover mark by the end of this year.
Guy Utley, creative executive director, said: “With this rebrand, we have created a new proposition, which is still based on the same ethos we always had and our belief in ‘what if’.
“We always want to stay curious and ask what could be achieved. This is then backed by intelligent thinking and insight to create solutions, designed to connect the right people with the right brands.
“As technology advances, so should our skill set. The rebrand and our growth are synonymous with all of this exciting change.”
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Leeds-based corporate and consumer communications agency Brand8 PR has started its 15th year in business with three new client wins.
Water boosting product manufacturer Salamander Pumps, online metal and steel retailer The Metal Store and specialty insurance managing general agent Fiducia have all hired the agency.
Founded in March 2010, Brand8 PR provides integrated public relations, social media, content and search services to clients in the property, online retail, manufacturing, sustainability and professional services sectors.
The agency’s other clients include housebuilder Avant Homes; urban logistics property developer and investment asset manager Chancerygate; running and outdoor gear retailer SportsShoes.com; water and energy company Cenergist; and law firm Gordons.
Brand8 PR managing director, Rob Smith, said: “These new business wins further demonstrate the diversity of our client base and our ability to work across a range of sectors.
“Our continued success is driven by being able to provide strategic advice combined with commercially impactful tactical implementation.
“This is an effective formula and one which helps us build long term relationships with clients, three of which have retained us for the entire 15 years we have been trading.
“We have clear plans in place for Salamander Pumps, The Metal Store and Fiducia and look forward to playing our part in helping them all achieve their business objectives.”
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PR, social media and brand communications agency, Aberfield Communications, has been appointed by the original and premier provider of commercial small-sided football in the UK, Powerleague, to support its expansion plans through PR and communications activity.
Aberfield will deliver ongoing PR support, including regional and national media relations, to raise awareness of Powerleague’s new venues and drive footfall.
A key part of the brief is supporting Powerleague’s launch into padel, which is the world’s fastest growing participation sport, with the brand set to become one of the UK’s leading operators in this space, following a £14m investment into UK town and city centre clubs.
In addition, Aberfield is also supporting on larger creative and digital campaigns that align with Powerleague’s wider objectives, including driving greater female participation in football.
Tim Downs, director at Leeds-based Aberfield Communications, said: “Powerleague is a household name and a key player in encouraging grassroots participation in sport.
“Having already kicked-off our work, we’re looking forward to supporting the business as it continues to grow and create new opportunities for more people across the UK experience the physical, mental and social benefits of football and padel.”
John Gillespie, chief commercial, customer & marketing officer at Powerleague, added: “We’re happy to have Aberfield on board as our official PR agency.
“Their experience in placemaking and impactful communications is perfectly aligned to support our ambitious expansion plans across 2025 and beyond.’’
The appointment by Powerleague follows a string of new business wins for Aberfield Communications in recent months, including Mansfield Pollard, William Hare Group, and Econ Engineering.
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PR and content agency, Aubergine, has been appointed by supplement brand fourfive to amplify its media presence and support its ambitious growth plans.
Founded by ex-international rugby players George Kruis and Dom Day, fourfive was created to provide high-quality, trusted supplements designed for active lifestyles.
The brand’s range includes products such as hydration formulas, functional mushroom blends and CBD oils.
The appointment comes as fourfive continues to expand its presence in major retailers, including Holland & Barrett, Sainsbury’s and Amazon, while also increasing its direct-to-consumer sales.
Kruis said: “We’re excited to work with Aubergine to elevate our brand’s profile in the media. Their expertise in the health and wellness space, alongside their results for other fast-growth brands, made them the perfect fit for fourfive.”
Leeds-based Aubergine has a track record in the wellness sector, having worked with brands such as Hoopsy, Tonic Health and Go Low to secure national media coverage, influencer relations and drive brand awareness.
Co-founder and director of the agency, Emma Gardner, said: “fourfive is a brand that really knows how to stay ahead of the pack, and we’re thrilled to be in their scrum.
“We’re ready to kick off a winning PR campaign and tackle brand awareness head-on. We know fourfive plays to win, and we can’t wait to help them score big in the press.”
