LightwaveRF enters the Indian market via distribution deal
BIRMINGHAM home technology business LightwaveRF has signed a distribution contract in India.
The company, based at Innovation Birmingham Campus, develops products which enable households and businesses to remotely operate and control applications including lighting, power, heating and security using smartphones, tablets, PC and MAC applications.
It has signed a long-term supply contract with Havells India.
A bespoke range of lighting, power and cooling control products will be developed and supplied alongside the existing core LightwaveRF range. It is anticipated that in due course the range will be stocked in more than 290 Havells’ owned showrooms across India.
The products to be supplied to Havells are all based on core LightwaveRF technology, encompassing the company’s current device functionality and Apps. The range will also see the addition of more functional air conditioning control to the LightwaveRF portfolio.
Havells will fund $37,500 of development costs; all the IP rights concerning technology will remain with LightwaveRF.
Volumes are contracted to be a minimum of $500,000 in year one rising to $1,500,000 over three years.
Mike Lord, chairman and CEO of LightwaveRF, said: “Havells is a major successful brand in India and across the globe. We are delighted to be chosen as their Internet of Things smart home technology partner.”
Havells’ head of corporate communications Anil Sharma, said: “We have been very impressed with the LightwaveRF technology and have chosen this partnership after extensive research into competing technologies. We look forward to a long and prosperous relationship with LightwaveRF.”
