Housebuilder teams up with Derby County

Housebuilder Redrow Homes East Midlands has been announced as a new club partner by Derby County Football Club.

The partnership agreement will see Redrow Homes promote its brand around Pride Park Stadium.

Redrow Homes acquired Radleigh Homes in February 2017 and established a new East Midlands division. The company recently announced plans to increase its output from 200 units a year to more than 500 in the next three years, with the creation of a number of significant new jobs.

Ashley Peden, director of partnerships, at Derby County Football Club said:

“Redrow Homes is a long-established company with a first-class reputation in the industry, so we’re delighted to be welcoming them on board as a partner for the new season.

“Business partnerships are vital to the successful running of any sporting organisation and we work hard to ensure that the club delivers value to all of its commercial partners.”

Tom Finnegan, managing director of Redrow Homes, added: “Redrow Homes already has some fantastic partnerships with other local teams and organisations, so it’s great to be embarking on this new partnership with Derby County ahead of the new season, which promises to be an exciting one for the club.

“Being associated with such a strong brand will reinforce our position as one of the region’s leading housebuilders.

“Many of our staff are life-long Derby County fans too, so we look forward to seeing Redrow’s branding showcased on the external screens and new LED pitch and crowd-facing screens at the Pride Park Stadium this season.”