Agency round-up: Macesport, Social; Atomic Media

Sabine Trant

Nottingham sports communications agency Macesport has brought in the New Year with a new hire to drive its work within women’s sport.

University of Exeter graduate Sabine Trant joins the team as digital marketing executive, working predominantly across Macesport’s portfolio of women’s sport clients including the Girls Rugby Club, Female Football Fives, The 1 and the School of Kicking.

Macesport CEO Ben Thompson said: “Sabine’s knowledge and understanding of the women’s sport environment is paramount. She’s someone who plays sport, but also has the professional skills and know-how to deliver creative and compelling content. It became clear to us towards the end of last year that we needed someone to manage our digital marketing portfolio full-time, but it was important we found the right person.”

Andy Cameron-Smith

Social has appointed Andrew Cameron-Smith to lead its newly-established Net Zero practice.

The former head of communications at the Energy Technologies Institute – a UK government and industry funded climate change research centre, and divisional communications lead at RBS who most recently held senior roles at GoGo Marketing and SJ Event Consultancy, will support clients across a range of sectors on their journey towards achieving Net Zero.

Cameron-Smith said: “Achieving net zero is a huge undertaking but also a great opportunity. It will require large-scale and extensive innovation across the UK economy. This means change within all sectors and industries alongside rapid technological advancement and adaptions in behaviour. It also requires clear communication on why and how, and Social Net Zero will focus on supporting organisations in defining and telling their transition stories.”

John Quinton Barber, founder and group CEO of Social, added: “One of the many challenges ahead for achieving net zero will be convincing business and the public to radically change. And that will require skilled communicators. Our decision to bring in Andrew to launch Social Net Zero and lead this latest business unit in our portfolio wasn’t therefore difficult. It’s great to welcome him to Social.”

Nottingham digital agency Atomic Media says it hired 12 new staff during the second half of 2020.

The appointments came after AtomicMedia secured a number of “significant” new contracts from the first lockdown, including JCB.

Managing director Duncan Beiley said: “Although based in Nottingham our clients are worldwide and the dedicated work of everyone at AtomicMedia during lockdown has enabled our company to successfully turn our clients challenges into opportunities for our business.

“Coming back to the office and seeing so many new team members has been really encouraging. The last few months has produced dozens of unexpected challenges for everyone but we’ve been able to lead, adapt and grow whilst continuing to deliver the level of service we pride ourselves on to our clients. This is a testament both to those who have been with us for years and the new additions. I can’t wait to get involved in the exciting projects we have lined up for this year and believe our new team members will allow us, and subsequently our clients, to thrive.”