Hotel near M4 in Swindon hits the market

Christie & Co and real estate advisory firm Cushman & Wakefield have been jointly instructed to market the DoubleTree by Hilton Swindon.

They said the hotel represents a “rare opportunity” to acquire a full-service hotel, free of management.

The hotel comprises 171 en-suite guest rooms with the potential to extend this to 181 rooms.

There is also a full suite of amenities including two food and beverage outlets, fitness and wellbeing facilities, and the most extensive conferencing and event facilities in the Swindon area at over 1,115 sqm.

Jeremy Jones, head of brokerage at Christie & Co, said: “The joint agents are delighted to be launching this substantial hotel asset to the market. Offering a profitable track record and having undergone substantial investment, the hotel offers further asset management potential to grow profitability benefiting from the growing appeal of the business parks around Swindon.”

Ed Fitch, head of hospitality UK & Ireland at Cushman & Wakefield, said: “Swindon is experiencing significant transformation with a depth of both private and public capital in deployment across a spectrum of projects from Panattoni’s redevelopment of the ex-Honda plant to investment into the town centre. The hotel stands to benefit from this evolution, underpinned by its strategic location at the south-west side of the town on the M4, the preferred destination for local corporates. This, when combined with potential to extend the key count and execute a pre-designed room refurbishment programme (subject to brand review), presents a new owner the potential to drive significant NOI uplift and value-add returns.”