School of Social launches in Bristol

A new service in Bristol offering social media training and strategic guidance to agencies and businesses has been launched by Kineta Kelsall following her departure from London media and marketing agency Jellyfish.

School of Social will work as extension of a client’s team, supporting on training, research, pitching, strategy, planning and activation services across paid, earned and organic social media. It also offers access to a network of industry experts who have experience beyond social such as SEO, data planning and analytics.

Founder Kelsall has over 12 years of experience in social media, including the delivery of digital and social marketing training for brands such as Google and Meta, and is one of only 30 candidates globally to be part of the LinkedIn Certified Marketing Experts program.

She said: “We’re more than just a freelance service and absolutely not an agency; there are plenty of fantastic ones around and I want to be working with them.

“School of Social will work as part of an agency’s or business’s team for a dedicated period of time offering training, strategic support and development to client projects and pitches.”

She added: “I’ve always been passionate about brands and brand marketing and thought it was high time I put my energy into creating my own. Brands don’t always want to pay for retained agency support. In addition, agencies don’t always need to hire. When this is the case, School of Social can be a brilliant and trusted bolt on.”

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