Developer banks on residential plans for former building society HQ

The former West Bromwich Building Society headquarters has been sold to a specialist residential developer for £3m.

Doncaster-based Empire Property Holdings has acquired the 45,000 sq ft office building from a London-based family investment company and will be converting the West Bromwich building into 100 residential units.

West Bromwich Building Society has relocated to newly-built premises at Providence Place, West Bromwich.

The acquisition is Doncaster-based Empire Property Holdings’ first in the Midlands, having previously purchased properties in Yorkshire, Lancashire and the North East.

James Mattin, managing partner of Bond Wolfe, which brokered the sale said: “I am delighted that this building will be brought back to life as West Bromwich continues to progress through inward investment.

“The New Square and Providence Place developments have transformed the landscape in the town and it is important that High Street buildings are put to effective use to supplement the recent development in West Bromwich.”