E-commerce agency gets its teeth into new contract with chewing gum brand

Danny Lowe

Chewing gum brand, BLOCKHEAD, has invested in its long-term Amazon growth strategy by appointing Halifax-based Amazon agency, Venture Forge.

BLOCKHEAD has appointed Venture Forge on a one-year contract to increase its brand sales, revenue, and market dominance across Amazon in the UK, EU and to launch in the US later in the year.

The gum brand currently has five different products available (four on Amazon): Energy Gum which provides a caffeine boost, Vitamin Gum which can help keep vitamin levels topped up, White Gum to polish teeth and maintain mouth health, CBD Gum for relaxation and muscle recovery and Calm Mints, for those who crave a moment of calm.

BLOCKHEAD founder and director, Danny Lowe, said: “As we step into our next phase of growth, it is crucial for us to invest in an Amazon strategy that will drive sales, revenue and market dominance across Amazon in the UK, EU and beyond.

“We were impressed by Venture Forge’s expertise and knowledge of Amazon and trust their ability to help us achieve our growth, which will be expansion within Europe and launching in the UK.

“The Venture Forge team have delivered fantastic results for a range of global clients, and they are a trusted partner of Amazon.”

Venture Forge CEO, Andrew Banks, added: “We are excited to be collaborating with BLOCKHEAD.

“Our remit will be to help drive Amazon sales in the UK, Germany, Netherlands, France, Spain and Italy and support their launch into the US later this year.

“We are confident we can apply our marketplace knowledge and expertise to support them with their ambitious growth plans for 2021 to not only launch into new markets but also expand their product range.”

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