WTC focuses on key markets
WORLD Trade Centre Hull & Humber is targeting Brazil, Russia, Qatar and India in 2012.
The centre is focusing its activities on those markets as it starts its second year under private sector control.
It faced an uncertain future when Yorkshire Forward funding was withdrawn in 2010 but a private sector partnership in came to the rescue earlier this year.
Carolyn Burgess, chief executive of Language is Everything and director of World Trade Centre Hull & Humber, said: “We have moved fast this year setting up the centre and engaging the wider business community and we are now making a sustained effort to act as an international marketing arm for the Humber region and the businesses that operate here.
“We have a strong role to play in complementing the work of organisations such as the Bondholder Scheme and have been working and collaborating with UK Trade & Investment, Team Humber Marine Alliance and the Renewables Network, all of which are based at the centre.”
Rob Penrose, world trade centre director and managing partner of Andrew Jackson, said: “After completing the initial task of establishing the World Trade Centre as a private business, we are now entering a new strategic phase which involves proactively seeking new global business relationships in areas where the Humber has specific expertise such as renewable energy.
“With the UK competition for inward investment in the sector being fierce, the World Trade Centre is playing its role in making the Humber an attractive proposition and in finding international business leads for the many expert supply chain businesses based here.”
The partnership which saved the Centre has grown over the year and now includes Garthwest, Neill & Brown Global Logistics, Henderson Insurance Brokers, HSBC, Select Group, Mapa Public Relations and Smailes Goldie Chartered Accountants.
