COO of Bradford City FC to join speakers at sporting event next week
Next week’s Game Changers event has made a late addition to the speaking line-up, with COO of Bradford City FC joining.
James Mason of Bradford City AFC will join the event which will see all speakers bring their own unique insight into the relationship between sport and business, from the economic impact of hosting a major international event to maximising commercial revenue in sport.
Other speakers at the event, for which tickets can still be bought online, include: –
Peter Dodd, commercial director at Welcome Yorkshire
Richard Palmer-Jones, brand management & sales function for Under Armour (Golf) in the UK & Ireland
Jonathan Rigby, Commercial Director at British Cycling
James Mason, Chief Operating Officer Bradford City Association Football Club
Richard Brinkman, Commercial Director at global marketing agency Nielsen Sports
Gary Hetherington, Chief Executive of Leeds Rhinos
Sophie Radcliffe, Challenge Sophie
The event takes place on Thursday 17 May from 12-5pm at Aspire in Leeds. It is a joint venture between Leeds marketing agency Banana Kick, Leeds Business Improvement District (LeedsBID) and TheBusinessDesk.com
Banana Kick chief executive Gary McCall said: “This is a first class line up of speakers who have a real understanding of the game changing benefits that sport and business can create. Taking place on the same day as the Leeds Sports Awards, it’s another great reminder of what sport can achieve in Leeds, Yorkshire and beyond.”
