Leicester conveyancing firm merges with rival to create ‘powerhouse’
A Leicester conveyancing firm has merged with a counterpart to create what they are calling “the standout market leader”.
Leicester-based My Home Move is merging with The Simplify Group to create a new company called Simplify.
Simplify, will consist of four regulated property law firms: Advantage Property Lawyers, DC Law, JS Law and Premier Property Lawyers; the leading conveyancing panel management and property specialist Move with Us and My Home Move, which between them processed or panelled 130,000 conveyancing completions in 2018, along with the QualitySolicitors brand and marketing network.
The business says it plans “significant” investment in service, technology, and further increasing scale over the coming years.
From 15th March, the new group will be led by David Grossman, current chief executive of The Simplify Group and will be headquartered at My Home Move’s Leicester campus where over 450 employees are located.
In total, Simplify will have more than 1,500 employees based at eight UK sites and home-based locations across the UK. Doug Crawford, CEO of My Home Move will be leaving the organisation after the transaction completes.
Grossman said: “I am incredibly excited about the future of Simplify. By combining the best in service, technology and relationships from the two existing groups we will create a business that will shape the conveyancing market and make life easier for customers, introducers and partners. Together we can simplify conveyancing for hundreds of thousands of people each year.”
Crawford said: “During the past six years My Home Move has built on strong foundations to develop a market-leading, multi-award-winning organisation that has continued to break industry records and revolutionise the customer experience of conveyancing. It gives me great pride to know that My Home Move is moving to the next stage of its evolution as part of Simplify and I wish the businesses every success.”
Andrew Jordan and Khush Purewal from KPMG Corporate Finance advised My Home Move on the deal.
