Tech firm’s partnership powers new cricket destination in Dubai

Nottinghamshire’s BatFast has announced a new partnership with WIKIT, the new cricket social destination in the UAE.

The collaboration hopes to elevate cricket entertainment to new heights by combining BatFast’s technology with Dubai Golf’s expertise in providing entertainment experiences.

WIKIT is debuting its first location at Tiger Strikes in Dubai.

As part of the partnership with BatFast, Dubai Golf is planning to expand WIKIT throughout the UAE with a second site due to launch by the end of this year.

Dubai Golf CEO, Chris May said: “Partnering with BatFast to introduce WIKIT, will revolutionise the cricket experience in Dubai and provide unparalleled entertainment value. As a world leader in immersive cricket experiences, BatFast was our ideal partner to craft something truly distinctive and memorable. Our discerning customers are captivated by the interactive and engaging technology, which adds a new level of refinement to their competitive socialising.

“Our core purpose is to make cricket more accessible for those who don’t play regularly, while still providing an enjoyable and challenging game for avid players. Looking ahead, we are committed to expanding this groundbreaking innovation across multiple sites in the UAE, making cricket an inclusive and enjoyable activity for everyone.”

As part of the partnership with BatFast, Dubai Golf is planning to expand WIKIT throughout the UAE with a second site due to launch by the end of this year.

Navdeep Sethi, BatFast’s COO said: “With over 1 million players having played on our simulators globally, we are excited to partner with Dubai Golf and launch WIKIT across the UAE. Our immersive simulators and cutting-edge technology provide an unparalleled cricket and entertainment experience. Collaborating with Dubai Golf was the best way to introduce our technology across the region. “