Birmingham firm engineers success with landmark Coca-Cola contract

A Birmingham engineering firm is celebrating success after completing its latest high-profile project with the Coca-Cola empire.

And the contract builds on a number of significant project wins in both the food and beverage and automotive sectors.

The large-scale strip-out job saw adi Group undertake work at the soft drinks brand’s Northampton distribution site, the storage facility for goods manufactured across the UK.

In total, racking and associated items were removed from over 1,000 locations on site, which had capacity to store over 24,000 pallets. The contract was carried out by the engineering firm’s full-service division, adi Projects.

The deal with Coca-Cola European Partners, the world’s largest independent Coca-Cola bottler – selling more than four billion bottles and cans a year – was a landmark one for adi Projects and the group as a whole.

Latfi Karim, adi project manager, said: “Coca-Cola is one of the most instantly recognisable brands in the world, so to help support their daily operations is a huge privilege.

“It is also testament to our ethos here at the adi Projects division, which sees us deliver end-to-end projects from under one roof, which is seen by brands like Coca-Cola as a considerable benefit.”

Discussing the firm’s multi-disciplined approach, adi Group strategic account director James Sopwith said: “The very foundations of the adi Group were based on becoming a ‘one-stop-shop’ for engineering services, so it is great to see this vision continuing to be brought to life today by contracts with iconic brands like Coca-Cola.

“Our business continues to go from strength-to-strength and is enjoying year-on-year growth, primarily driven by a key focus on the development of key client partnerships.”