Strong performance in China sees JLR achieve record global sales

Discovery Sport

STRONG sales in China, boosted by the launch of the locally-built Jaguar XFL, have helped Jaguar Land Rover achieve its strongest global September sales to date.

Following the release of record sales for the UK in September, the company said it sold 61,047 vehicles around the world last month, a rise of 28% compared to 2015.

The month’s performance was driven by improved sales of the Discovery Sport, the Range Rover Evoque and the Jaguar F-PACE.

JLR has also sold 434,025 vehicles in the first nine months of 2016, 24% up on the same period last year.

In addition to China sales success, JLR saw a solid performance in Europe, despite reports buyers in certain EU countries are shunning UK cars following Brexit.

In total, retail sales for the region rose 32% compared to the previous year. Retail sales were also up across all other regions: 30% in the UK, 23% in North America and 3% in other overseas markets.

Commenting on the performance, Andy Goss, JLR’s Group Sales Operations Director said: “September is always an important month for the automotive industry and we are proud of our results. Performance was strong in China and Europe, where collectively we sold almost 23,000 cars this month alone.

“With the new Discovery launched in Paris this month and sales starting for the first locally-built Jaguar in China – the XFL, our British line-up continues to expand and delight in markets across the world.”

Jaguar saw its best September, delivering 17,640 vehicles, up 70% on the previous year, which the company said reflected continued success of the F-PACE and XE.

The month also saw the launch of the all-new Jaguar XFL, developed and built exclusively for Chinese customers, hit dealerships in China. Calendar year-to-date sales for Jaguar were 103,366, up 72% on 2015.

Land Rover strengthened its position, recording sales of 43,407 vehicles, up 17% year-on-year. The best-seller for the month was the Discovery Sport, retailing 12,838 vehicles. With the launch of its successor this month, the outgoing Discovery achieved impressive sales, up 29% on last year. Calendar year-to-date sales for Land Rover reached 330,659 vehicles, 14% up on the prior year.

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