Plans in for £100m Lincs retail development

Some 1,500 jobs could be created after a plans for a £100m Grantham Designer Outlet Village were submitted to South Kesteven District Council (SKDC).

The scheme by landowner Buckminster would bring 130 shops and attract 3.5 million visitors a year.

Buckminster says it expects a decision later this year.

Stephen Vickers Buckminster told The Grantham Journal: “The Designer Outlet Village will be accessed by a new junction off the A1 and this clearly is something that we need to get absolutely right, “Following advice, we needed to make sure that all our surveys, assumptions and calculations regarding traffic generation and flows were as accurate as possible – we’ve got to get this right first time.”

The scheme will be built on a 36-acre site on the King 31 land, next to the Grantham Southern Relief Road and the A1.

Giles Membrey, managing director of Rioja Developments, said: “There is considerable demand for a designer outlet village in the East of England area and we feel Grantham is the ideal location. Designer outlet villages are unlike other retail developments in that they feature upmarket quality brands most, if not all of which, you won’t find in any typical market town. They are heavily discounted between 30 per cent and 50 per cent and tend to attract customers from up to 90 minutes away, often as part of a day out.

“Designer outlet villages are often regarded as tourist attractions. The scheme would therefore be designed to complement, and not compete, with the existing town centre, bringing people who wouldn’t otherwise be coming to the area.”

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