Agency round-up: Purpose Media; MacMartin; Poppy PR

The video production team from Derbyshire based full service digital marketing agency Purpose Media has won a contract to film and photograph the delivery by helicopter of a refrigerator to a remote location in the Swiss Alps on behalf of global commercial refrigeration company, True Manufacturing.

Day one of the contract in Switzerland involved filming True products in use in a commercial bakery, a commercial kitchen and a busy restaurant. The final day of the project involved filming and photographing the delivery of a refrigerator by helicopter to a restaurant in a remote location in the Alps.

Olga Beck, marketing manager EMEA at True Refrigeration, said: “The team at Purpose Media went above and beyond for us and we cannot thank them enough for their hard work across two intensive days. They project managed their time perfectly to scope out the scene and plan each day’s filming. The finished film and photography is something quite extraordinary and has certainly helped to demonstrate True’s ‘going above and beyond’ brand values.”

Claudio Davanzo, creative director at Purpose Media, said: “This was an incredible experience for the team. We’ve gone from working next door to the Peak District to filming in the Swiss Alps. There were challenges with the weather, but the team managed to get the shots they needed, and I’m pleased to say the end product is a triumph. Our team have certainly shown their versatility on this project.”

A Derbyshire creative agency says it is set to double in size for 2022.

The MacMartin team

MacMartin, a full-service marketing agency based in Church Broughton, is taking on new office space which will double its square footage, as well as employing two more members of staff who start their roles in the New Year.

The move comes during a successful growth period for the business set up by sisters Claire MacDonald and Anna Hutton back in 2017.

MacDonald said: “When the pandemic came in 2020 like all businesses we worried for the future, but what we’ve actually found is that our digital services were a lifeline to clients which really needed a strong online presence during those times.

“Clients such as food businesses needed to pivot their offering to be able to offer home delivery or takeaway services, which meant they needed a robust web-based shopfront that we were able to provide for them.

“We’ve also found that many businesses which have managed to survive the pandemic have in fact done more than survive – they have thrived, perhaps by having a greater market share than they previously did.”

The firm has taken on two new members of staff, Jess Henty and Daria Blok. Henty joins MacMartin from a previous job as an account coordinator for a national sporting body, while Blok is an experienced graphic designer with a background in print.

They join the now 10-strong all female MacMartin team who work in converted farm building offices at the Bartonfields Centre

Hutton said: “It’s an exciting time for us at MacMartin and we hope to do the Midlands proud at the national Rural Business Awards final in 2022.

“Next year we celebrate our fifth birthday and we can’t believe the journey we have come on so far. We’re so proud of our business and of the talent we have nurtured amongst our staff, and we look forward to continuing to flourish in 2022.”

Phil Stubbs, Fiona Palmer (Parish Council), Tina Clough and Tracy Walker

Castle Donington public relations firm Poppy PR has donated a community Christmas tree which residents are invited to decorate with their own wishes.

The company, based at The Old Vicarage, in Market Street, has sponsored the planting of a community Christmas tree at the parish green on Castle Donington’s Spitfire Road estate.

Organised by Castle Donington Parish Council, the tree has been adorned with lights – and residents are being invited to add decorations of their own, including homemade baubles and messages containing important memories or wishes for the coming year.

Although currently standing just a few feet tall, big things are expected of the Spitfire Road tree in future years, as this is the first Christmas tree that the parish council has rooted with a view to it remaining in situ permanently.

Castle Donington resident Tina Clough, the founder and managing director of Poppy PR, said she was extremely proud to donate a “living legacy” that people could hopefully enjoy for many years to come.

“Just like the village of Castle Donington itself, the Spitfire Road tree may be small, but it’s perfectly formed,” she said. “And, thanks to the foresight of the parish council, we are hopefully going to see it flourish over time.

“It’s such a fabulous and poignant idea to ask people in the community to decorate the tree with homemade festive crafts and, importantly, their wishes for the future.

“Now, more than any time in my living memory, we all need some hope – and we all need to see a few wishes come true. What better time of year to make a wish than Christmas?”