Agency round-up: Cartwright Communications; Hallam

L-R Kali Dennett, account manager at Cartwright Communications, Alison Rashley, executive artistic director at The Television Workshop, and Liz Cartwright, managing director at Cartwright Communications

Nottingham-headquartered marketing and PR agency Cartwright Communications is working with BAFTA award-winning drama group and charity, The Television Workshop.

The renowned talent organisation – which has made stars of Samantha Morton, Jack O’Connell, Karl Collins, Bella Ramsey and Alison Hammond – is celebrating its 40th year.

The Workshop had recent success with the release of highly-praised ITVX drama Without Sin, which was not only filmed in Nottingham but featured a cast of current and former members led by acclaimed actress Vicky McClure – one of the Workshop’s most famous alumni.

Liz Cartwright, managing director at Cartwright Communications, said: “Part of our business strategy at Cartwright includes our commitment to charities that benefit our local communities. The Workshop is an organisation that has put Nottingham on the map and had a far-reaching impact for decades – and we want to see that continue.

“Not only is it a fantastic local charity but it also holds a special place for many Cartwrighters that have had the pleasure of experiencing the magic of the Workshop.

“By providing our PR services to the charity, we hope to help more young people nurture their talent through raising awareness of the fantastic work the group does and supporting it in raising much needed funds.”

Alison Rashley, executive artistic director and an early member of The Television Workshop, said: “We are so grateful to have the support and expertise of Cartwright Communications, as we embark on what will be a very special year for us.

“We like to say that anyone who has joined our organisation carries a piece of Workshop magic with them in everything they do – and through this collaboration, we can ensure more people get to experience that.

“Over the years we have seen countless accomplishments from our members – many have been successful in the film and television industry. But equally, the Workshop teaches life skills that are used in all professions, from construction to medicine. We are immensely proud of whatever path our members choose. Ultimately, it’s about investing in our future generations.”

Nottingham-based Hallam has won two new clients in Ironmongery Direct and Electrical Direct.

Offering paid media consultancy to these national ecommerce brands, Hallam is supporting both brands with paid media strategy and planning, management and consultancy, data integration and reporting and analysis.

Ellis Osborn, ecommerce manager at Ironmongery Direct, said: “We were looking for an agency who could provide strategic leadership and future planning as we work towards utilising LCV in our paid media approach. It was also important to work with a partner who could support our team and share PPC knowledge. We believe we’ve found that in Hallam and we’re excited to work together to expand our market presence.”

As members of the international Manutan Group, both brands specialise in the distribution of equipment and supplies for consumers, tradespeople, companies and local authorities.

Jack Brown, Hallam’s head of paid media, said: “The team at Ironmongery Direct and Electrical Direct take a focused, data-driven approach to marketing, whilst building trust in the communities they provide products to. We’re delighted to partner with them and to continue our work in the ecommerce industry, promoting our excellence in this sector.”

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