Soft play business chooses Lincoln for first East Midlands venue

Soft play leisure business Bounce Central has chosen the Carlton Centre in Lincoln for its first venue in the East Midlands.

Bounce Central will occupy Unit 20 at the Carlton Centre, a retail park two miles north of Lincoln city centre, providing over 8,500 sq ft of space for trampolines, soft play equipment, open sessions, classes, parties, and events.

Established in 2016, the family-run business already operates two venues in Salford and Oldham.

James Fearn, managing director at Bounce Central, said: “Having grown up in the area, I know Lincoln very well and opening up a Bounce Central branch in the East of the country has been part of our business growth plan. Lincoln has changed a lot since my childhood. Recent regeneration and investment in the city centre, in particular, sees the area raising its game in responding to changing habits and expectations of a young and vibrant demographic. It’s a market and a vibe we want to tap into.”

Eddisons incorporating Banks Long & Co represented the landlord.

James Butcher of Eddisons incorporating Banks Long & Co, who led the agency deal in the letting of the premises to Bounce Central, said: “The Carlton Centre is the largest retail park in the immediate Lincoln area and is a popular neighbourhood centre. There are over 10,000 people living within easy walking distance of the centre and it has over 450 parking spaces. It’s an ideal location for an operator looking to bring a leisure offer to add to that of established high-profile retailers at the centre. We’re happy to have played our part in securing Bounce Central as