E-liquid manufacturer acquires counterpart in expansion plans

Juice Sauz, a Lincoln-based e-liquid manufacturer, has recently acquired Dr Frost, another e-liquid brand.

The acquisition was disclosed and will enable Dr Frost to continue offering its current product lineup while implementing new strategies to cater to customer preferences and attract a broader audience.

For Juice Sauz, the acquisition represents an opportunity to strengthen its manufacturing capabilities and expand its product range.

By integrating Dr Frost’s product lines, Juice Sauz aims to enhance its brand visibility and increase its market share.

Liam Chapman, chief executive officer of Juice Sauz, said: “Acquiring such a strong and well-known brand within the industry is a remarkable achievement for Juice Sauz. This is excellent news for customers of both companies. Existing and new customers can expect an enhanced product range as we strengthen our market presence.”

“Dr Frost customers will experience a significant transformation in the coming months, gaining access to our extensive catalogue of e-liquids, raw materials, and hardware, which Dr Frost previously did not offer.”