Marketing agency invests to boost video and photography capabilities

Derbyshire-based full-service marketing agency Purpose Media has invested to expand its video and photography capabilities.

The South Normanton company’s investment in the new equipment will enable its team to create better visual content for clients.

The new gear includes Sony Cinema cameras, DZOFilm lenses, Aputure lighting, and 4K wireless monitors.

It will improve Purpose Media’s video services, ranging from case studies and explainers to 2D and 3D animations.

Head of video, Alistair Bullock, said: “Video has become a powerful tool in marketing. It builds trust with audiences, boosts engagement, and drives positive results for businesses. With this new equipment, we are now able to produce film-quality videos which elevate the look and feel of our clients’ brands.

“This investment allows us to push creative boundaries and enhance the visual impact of every project we work on, whether that involves captivating brand films, high-impact promotional videos, or engaging social content. We’ve already seen growing demand for high-quality video content, and this investment ensures we can meet that demand whilst exceeding expectations.”